Lapstone is thrilled to now carry one of New York City's barometers of style as we welcome Awake NY to our brand mix. Launched in 2012, Awake NY is the brainchild of Queens native Angelo Baque. Born and raised in Queens, New York, Baque rose to fame as the Brand Director for Supreme, where he spent ten years, before leaving to found Awake NY. The brand is a reflection of the diversity that continues to define the city’s landscape, drawing on a plethora of Baque’s influences to capture the spirit and sensibility of the five boroughs.
Awake NY’s seasonal collections are informed by the eclectic mix of styles of downtown New York City in the early ‘90s, updated with refined silhouettes and domestically-made everyday basics to round out the wearer’s wardrobe. Seeking to make Awake NY a multi-generational brand that appeals to many different eras of streetwear obsessives, Baque spotlights bold patterns and color-filled selections with a range of vibrant offerings in their FW 2025 collection. Leather bombers, bright flannels and color-blocked hockey jerseys exist alongside seasonally-appropriate staples such as hoodies, sweatsuits, and tees that all embody the brand's commitment to crafting authentic New York-inspired graphic selections.
Shop our selection from Awake's Fall 2025 collection here.
Photos by: @lost.96er
Model: @olom18 | @bubbaacollins
Styling: @madison.thomps
