AIR MAX DAY 2023: THE RETURN OF THE "BIG BUBBLE"
To most people the first day of spring means warmer weather, blooming flowers and free Rita's Water Ice. But for the small yet fanatical subculture of sneaker enthusiasts it means only one thing: Air Max Day is right around the corner! That's right, every March 26th since 2014 Nike blesses the community with a trove of special releases in celebration of the 3/26/1987 release of the shoe that started it all, the Air Max 1. This year Nike has gone back to the model's very roots by bringing back what may be the first "grail" in sneaker history: the Air Max 1 "Big Bubble."